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iCentera News

iCentera Beats Traditional CMS Solutions On Deployment, Implementation, Management and Price

Visto Deploys iCentera to Deliver Customized Portals for Mobile and Wireless Operators Around the Globe

MINNEAPOLIS, MN. April 3, 2006 - iCentera, the leading provider of on-demand communication portals that change the way businesses communicate, announced today that Visto, the leading global platform for mobile operators to provide wireless push e-mail to the broadest set of mobile devices, has deployed the icSuite to deliver branded websites for the company's mobile and wireless partners around the world. Leveraging the icSuite's Portals for Mortals, Visto can provide private website portals with 24x7 access to information that is relevant to their partners who include some of the world's largest mobile operators. With the icPortals, Visto can deliver branded partner portals by region and local language with relevant marketing and sales materials to enable sales.

"As a mobile e-mail company, we partner with some of the largest mobile operators in the world and needed a vehicle to deliver hundreds of documents to our partners in a way that was customized and branded for their company, region, and language. We spent months looking at traditional Content Management Solutions (CMS) but they were either too cumbersome for our needs, too expensive or took too long to implement," said Todd Lauer, Creative Manager of Visto. "We use the icSuite internally as a single location for all of our documentation, and externally to deliver branded portals to our partners around the globe. Each portal has only the information and documentation, such as datasheets and marketing materials, that are relevant to the partner and their region. With authorized self-registration, new channels and reps can gain immediate access to information. Finally, analytics let us measure what people are downloading and using to ensure that we are enabling our partners to sell more effectively."

Currently Visto has more than 30 partner portals with over 500 users accessing content through these portals. For an IT department that is in charge of all of a company's critical applications, managing, maintaining and updating multiple portals quickly becomes an overwhelming task and in many cases, a full-time position. More importantly, the icSuite automates the day-to-day management processes required to keep the content and portals used to deliver the content current, thereby allowing the people that are responsible for the partner relationships to update the portals themselves. This frees IT departments to focus on other mission-critical applications within the enterprise and allows teams to respond to partner needs in real-time.

"A very important aspect of the icSuite is the ability to implement the solution immediately without the need to involve IT. Our IT group, although very capable, are just too busy to become involved in the hunt for a CMS solution or build something similar themselves. Even if we did find something else, implementing a fully-functional site in three days would be virtually impossible. I have evaluated a number of CMS solutions and chose the icSuite because it had the features we were looking for, was easy to implement, quick to deploy and cost a quarter of the price of traditional CMS solutions. We're hooked," said Lauer.

About Visto

Visto delivers the leading global platform for mobile operators to provide wireless push e-mail to the broadest set of mobile devices. Visto's open solution enables e-mail for the mass market, targeting large enterprises, small businesses and mobile professionals. The company's patented Visto Mobile™ platform with ConstantSync™ technology works in real time with POP3, IMAP, Microsoft Exchange and Lotus Domino e-mail solutions for personal to enterprise use, providing maximum control and flexibility for the operator and choice for the customer. Visto's customized, brandable solutions are available through mobile operators worldwide including Cingular, Elisa, KPN, Rogers Wireless, SaskTel Mobility, SmarTone, SFR, Sprint-Nextel, TELUS Mobility,Turkcell and the Vodafone Group.

Established in 1996 and headquartered in Redwood Shores, California, with offices in Seattle, London, Rome, Paris, Toronto, Tokyo, Beijing and Tianjin, China, Visto is backed by Oak Investment Partners, Draper Fisher Jurvetson, ePlanet Ventures, VantagePoint Venture Partners, Meritech Capital Partners, Rustic Canyon Ventures, Allegis Capital and Blueprint Ventures. For more information, visit www.visto.com or e-mail sales@visto.com .

About iCentera Corporation

iCentera is the leading provider of on-demand communication portals that drive client communication and collaboration. Within 24 hours, iCentera's hosted solution provides custom portal creation, content management, and real-time content and portal analytics so that companies can immediately improve communication with any audience, any time. Founded in 2003, iCentera delivers Portals for MortalsTM, empowering customers to create portals on-demand to support critical business initiatives. Customers include: ADC, American Locker, American Marketing Association (AMA), eCredit, Finetre, Harris Interactive, IPIX, netForensics, Visto, and VNU Global Media. Partners include: The AMA and salesforce.com. The icSuite is salesforce.com sforce certified. For more information visit us at www.icentera.com.